Seven questions to ask before you sign with any agency
Seven questions with a right answer, including the two we would rather you did not ask us. Take the list to every firm you are considering.
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Writing
Field notes, page 2
What we find in real accounts, written up so you can check it in your own. No gated PDFs.
Our own site sold AEO and an answer engine could not read it
Our homepage returned 10,866 bytes containing two links, and 22 of 24 pages were invisible to every AI crawler. What was wrong, and what fixed it.
Read it →Answer engine optimization, without the acronym
Three things about AEO are genuinely new. The rest is old advice with a new label, and one part of it is being oversold. Here is which is which.
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